Crown

Toni Guy Creativeteam

Collection Inspiration

To almost paraphrase seminal pop artist Roy Lichtenstein - WHAAM! The latest collection from the TONI&GUY Artistic Team is like an assault on the senses. Visceral, bold and bright the girls smack you in the face with their intensity. Far from comic-strip characters in the Lichtenstein mold though, on closer inspection the girls display a vulnerability which elevates them above and beyond the two dimensional.

The name CROWN relates to the heavy use of fringes across the board: the “crowning glory” of hair which can be seen in extremes in the collection. It completely modernizes a classic bob in a cropped and choppy form while at the other end of the spectrum it nearly covers the face in a deliberately synthetic looking yellow shade which references the ‘space age’ technology of the 60’s. Futurism is also strongly recalled in a silver slicked back head streaked with pinkish red, the orange eyes redolent of a modern-day alien on earth.

“Tone on tone” is a vital part of the story and the team wanted all of the elements: hair, background, styling, make-up and nails to have that consistency in order to offer more depth and richness to the collection. Every image presents an exclusive shape, form, silhouette and structure with the final effect being a strong, assured set of images cultivating individuality but with a strongly holistic approach.

Collection Credits

Hair: The TONI&GUY Australian Artistic Team
Photography: Elizabeth Kinnaird
Make Up: Chereine Waddell
Fashion Styling: Jana Bartolo

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by Tony&Guy Australia
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